Admissions / Marketing Director

Are you a natural storyteller with a passion for building meaningful relationships? Kalamazoo is looking for a dynamic and driven Admissions & Marketing Director to become the heartbeat of our community. In this role, you won’t just be managing campaigns; you will be the primary ambassador for our Vibrant Life philosophy, connecting with prospective residents and their families to showcase how we turn everyday living into an extraordinary experience. If you are a recent graduate or early-career professional eager to blend strategic marketing with community engagement, this is your opportunity to shape the narrative of a brand that truly makes a difference.

As our Admissions & Marketing Director, you will take the lead on crafting the outreach strategies that keep Kalamazoo at the forefront of our industry. You will dive into market research, analyze competitive trends, and execute creative promotional plans that resonate with our audience. We are looking for a forward-thinker who is ready to take ownership of our advertising efforts and turn data into action. If you are ready to launch your career in a high-impact role where your creativity, analytical skills, and interpersonal talents are valued every single day, we invite you to join our team and help us grow our vision.

Requirements

• Experience with digital marketing tools and social media platforms.
• Strong copywriting skills and ability to create engaging content.
• Analytical mindset with familiarity in SEO/SEM best practices.
• Excellent communication and collaborative team-work skills.
• Degree in Marketing, Communications, or a related field preferred.
• Proficiency in Google Analytics and basic design tools like Canva.