Director, Lifecycle Marketing

Are you ready to architect the future of customer relationships? Wpromote is seeking a visionary Director of Lifecycle Marketing to join our award-winning team, where you will lead the charge in crafting high-impact strategies for a diverse portfolio of enterprise and mid-market brands. In this high-visibility role, you will move beyond the basics to master the art of the customer journey, leveraging email, SMS, push notifications, and loyalty programs to turn casual browsers into lifelong brand advocates. If you are a strategic thinker who thrives on data-driven storytelling and wants to shape how top-tier companies connect with their audiences, this is your platform to shine.

As a leader at Wpromote, you will not just manage channels; you will mentor a talented team of marketers and collaborate with industry experts to push the boundaries of what is possible in owned media. You will report directly to the Head of Lifecycle Marketing, gaining unparalleled exposure to enterprise-level challenges while sharpening your expertise in first-party data, journey orchestration, and omnichannel growth. We are looking for an ambitious professional who is hungry to innovate, eager to solve complex puzzles, and ready to take ownership of meaningful campaigns that drive real-world revenue. Join us, and help define the next generation of lifecycle excellence.

Requirements

• Experience with digital marketing tools and social media platforms.
• Strong copywriting skills and ability to create engaging content.
• Analytical mindset with familiarity in SEO/SEM best practices.
• Excellent communication and collaborative team-work skills.
• Degree in Marketing, Communications, or a related field preferred.
• Proficiency in Google Analytics and basic design tools like Canva.