Director Of Marketing Strategy

Are you a visionary strategist ready to shape the voice of a premier law firm? At Robinson and Casey, PLLC, we are looking for a dynamic Director of Marketing Strategy to architect our brand identity and drive our digital evolution. This is an exceptional opportunity for an ambitious professional to step into a high-impact role where you will translate complex business objectives into creative, actionable marketing roadmaps. You won’t just be following a playbook; you will be building the systems, processes, and analytical frameworks that define our firm’s market presence and set the standard for how we connect with our audience.

This position is designed for a data-driven innovator who thrives at the intersection of brand development and performance marketing. You will take full ownership of our digital ecosystem, from optimizing our web presence to scaling lead generation initiatives that move the needle. While this is not a traditional business development or networking role, it is a chance to work at the heart of our firm’s growth, turning abstract goals into measurable success. If you are a strategic thinker who is eager to take ownership of a brand’s trajectory and build a marketing engine from the ground up, we want to hear from you.

Requirements

• Experience with digital marketing tools and social media platforms.
• Strong copywriting skills and ability to create engaging content.
• Analytical mindset with familiarity in SEO/SEM best practices.
• Excellent communication and collaborative team-work skills.
• Degree in Marketing, Communications, or a related field preferred.
• Proficiency in Google Analytics and basic design tools like Canva.