Director Of Marketing Strategy

Are you a strategic thinker with a passion for building brands from the ground up? Robinson and Casey, PLLC is looking for a visionary Director of Marketing Strategy to serve as the architect of our firm’s growth. This is a unique, hands-on opportunity for an ambitious professional to step into a high-impact role where you will translate our ambitious business goals into cohesive, data-driven marketing plans. You won't just be executing tasks; you will be designing the systems, processes, and accountability frameworks that define how a modern legal firm connects with its audience in an increasingly digital world.

In this role, you will take the reins of our brand development, digital presence, and lead generation initiatives, ensuring every touchpoint reflects our firm's excellence. This is the perfect environment for a rising star who thrives on optimization and strategic planning, as your primary focus will be on refining our website performance and sharpening our digital footprint rather than traditional referral-based business development. If you are ready to own the marketing engine of a prestigious firm and transform high-level objectives into tangible, scalable results, we want to hear from you.

Requirements

• Experience with digital marketing tools and social media platforms.
• Strong copywriting skills and ability to create engaging content.
• Analytical mindset with familiarity in SEO/SEM best practices.
• Excellent communication and collaborative team-work skills.
• Degree in Marketing, Communications, or a related field preferred.
• Proficiency in Google Analytics and basic design tools like Canva.