Federal Marketing Principal Specialist (Hybrid Remote: McLean, VA/DC Area)

Are you ready to shape the future of mission-critical technology at the intersection of government and innovation? At MAXIMUS, we are seeking a visionary Federal Marketing Principal Specialist to join our team in the McLean, VA/DC area. In this hybrid role, you will be the architect behind our integrated marketing strategies for the Defense, National Security, and Space sectors. You won’t just be tracking metrics; you will be translating complex technical capabilities into compelling, mission-relevant narratives that resonate with high-level government stakeholders and drive real-world impact.

This is a high-visibility opportunity for an ambitious professional to bridge the gap between cutting-edge technology and national security priorities. You will own the full lifecycle of your campaigns, from developing quarterly demand generation initiatives to executing sophisticated account-based marketing strategies that fuel our pipeline for major franchise deals. By keeping your finger on the pulse of agency budget cycles and emerging defense trends, you will serve as a strategic partner to our business leaders, ensuring that MAXIMUS remains at the forefront of the federal marketplace.

We are looking for a storyteller and a strategist who thrives in a collaborative, fast-paced environment. If you are passionate about the intersection of public sector service and modern marketing, we want to hear from you. Join us at MAXIMUS, where your work will directly contribute to the success of programs that protect and serve our nation. Apply today to bring your unique perspective to a team that values innovation, agility, and the pursuit of excellence in the federal space.

Requirements

• Experience with digital marketing tools and social media platforms.
• Strong copywriting skills and ability to create engaging content.
• Analytical mindset with familiarity in SEO/SEM best practices.
• Excellent communication and collaborative team-work skills.
• Degree in Marketing, Communications, or a related field preferred.
• Proficiency in Google Analytics and basic design tools like Canva.