Head of Engagement Marketing

Are you ready to redefine the future of finance? At Varo Bank, we are not just building a bank; we are crafting a digital-first, mission-driven movement designed for the way people actually live. As our Head of Engagement Marketing, you will step into a career-defining role where your analytical mindset and creative strategy will directly fuel the growth engine that takes us to the next level of scale. If you are a visionary who thrives on data-backed storytelling and wants to build a financial ecosystem that works for everyone, this is your invitation to make a lasting impact.

In this high-visibility position, you will lead the charge in cultivating deep, meaningful connections with our rapidly growing user base. We are looking for a forward-thinking leader who can translate complex data into compelling engagement strategies that turn casual users into lifelong advocates. You will work alongside a passionate, diverse team in an environment that prizes innovation, agility, and bold thinking. With a competitive base salary range of $225,000.00 to $295,000.00 per year, we are committed to investing in the talent that will help us write the next chapter of banking history.

Requirements

• Experience with digital marketing tools and social media platforms.
• Strong copywriting skills and ability to create engaging content.
• Analytical mindset with familiarity in SEO/SEM best practices.
• Excellent communication and collaborative team-work skills.
• Degree in Marketing, Communications, or a related field preferred.
• Proficiency in Google Analytics and basic design tools like Canva.