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C
Citizen Watch America

Marketing Director - Brand (Bulova)

Marketing
1 month ago

Job Description Hybrid office hours - in office Monday through Thursday, remote Fridays \n \n The Director, Marketing will be responsible for developing and executing the brand marketing strategy and annual marketing calendar for the U.S. market, with responsibility for key collections within the Bulova brand portfolio, including Accutron within the Bulova business. Reporting to the SVP Marketing, Bulova, this role will own all elements of the marketing process—from consumer insight gathering a…

Joining our marketing team means you'll be at the forefront of our brand's growth. You will collaborate with cross-functional teams to design, implement, and track performance-driven campaigns that resonate with our global audience. We value creativity, data-backed decision-making, and a passion for storytelling.

Requirements

  • Experience with digital marketing tools and social media platforms.
  • Strong copywriting skills and ability to create engaging content.
  • Analytical mindset with familiarity in SEO/SEM best practices.
  • Excellent communication and collaborative team-work skills.
  • Degree in Marketing, Communications, or a related field preferred.
  • Proficiency in Google Analytics and basic design tools like Canva.

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