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T
The Pennsylvania State University

Marketing Strategist, Graduate Enrollment - Smeal College of Business

Marketing
12 hours ago

APPLICATION INSTRUCTIONS: CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process . Please do not apply here, apply internally through Workday. CURRENT PENN STATE STUDENT (not employed previously at the university) and seeking employment with Penn State, please login to Workday to complete the student application process. Please do not apply here, apply internally through Workday. If you are NOT a current …

Joining our marketing team means you'll be at the forefront of our brand's growth. You will collaborate with cross-functional teams to design, implement, and track performance-driven campaigns that resonate with our global audience. We value creativity, data-backed decision-making, and a passion for storytelling.

Requirements

  • Experience with digital marketing tools and social media platforms.
  • Strong copywriting skills and ability to create engaging content.
  • Analytical mindset with familiarity in SEO/SEM best practices.
  • Excellent communication and collaborative team-work skills.
  • Degree in Marketing, Communications, or a related field preferred.
  • Proficiency in Google Analytics and basic design tools like Canva.

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