Remote Books Social Media & Digital Marketing Lead

The American Psychological Association (APA) is seeking a Social Media and Digital Marketing Manager to develop and execute digital tactics for APA Style, APA Books and Magination Press, with remote work eligibility as defined by APA's policy. Key duties include creating engaging content across platforms, managing campaigns, supporting authors, engaging the community, and analyzing metrics to improve reach and revenue, in a collaborative publishing environment. J-18808-Ljbffr

Joining our marketing team means you'll be at the forefront of our brand's growth. You will collaborate with cross-functional teams to design, implement, and track performance-driven campaigns that resonate with our global audience. We value creativity, data-backed decision-making, and a passion for storytelling.

Requirements

• Experience with digital marketing tools and social media platforms.
• Strong copywriting skills and ability to create engaging content.
• Analytical mindset with familiarity in SEO/SEM best practices.
• Excellent communication and collaborative team-work skills.
• Degree in Marketing, Communications, or a related field preferred.
• Proficiency in Google Analytics and basic design tools like Canva.