Senior Principal - Bank & Credit Union Marketing (Remote)

Are you a visionary leader ready to redefine the intersection of finance and consumer engagement? Vericast is seeking an exceptional Senior Principal to spearhead our specialized Bank & Credit Union marketing practice. This is a rare, high-impact opportunity for a partner-caliber strategist to build a legacy from the ground up, blending the art of business development with the science of high-level consulting. You won’t just be managing projects; you will be the architect of growth for financial institutions, translating complex data into compelling marketing strategies that resonate in a rapidly evolving digital landscape.

In this remote-first role, you will act as both a strategic rainmaker and a delivery powerhouse, bridging the gap between innovative marketing solutions and tangible client success. We are looking for an ambitious professional who thrives on autonomy, possesses the charisma to cultivate high-stakes partnerships, and carries the expertise to guide financial brands through their most critical growth phases. If you are a transformative thinker who is passionate about shaping the future of the banking industry and ready to take full ownership of a thriving practice, we invite you to join our team at Vericast and make your mark.

Requirements

• Experience with digital marketing tools and social media platforms.
• Strong copywriting skills and ability to create engaging content.
• Analytical mindset with familiarity in SEO/SEM best practices.
• Excellent communication and collaborative team-work skills.
• Degree in Marketing, Communications, or a related field preferred.
• Proficiency in Google Analytics and basic design tools like Canva.