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Good Culture
Good Culture

Vice President of Marketing

Marketing
2 weeks, 3 days ago

Are you ready to help redefine the future of food? Good Culture is on a mission to transform the dairy aisle, and we are looking for a visionary Vice President of Marketing to help us scale from a fast-growing challenger brand into a billion-dollar household name. Reporting directly to our Chief Growth Officer, you will be the architect of our integrated marketing strategy, blending bold creativity with data-driven insights to capture hearts, minds, and market share across the country. This is a rare opportunity to lead a high-impact team in a remote-first environment, where your strategic voice will directly influence our path to industry leadership.

We believe that marketing is the heartbeat of our business, and we want a leader who is as passionate about our clean-label products as they are about building a world-class brand. In this role, you will own the end-to-end customer journey, crafting campaigns that resonate deeply with our community while mentoring a team of talented marketers to reach their full potential. With 25% travel required to stay connected with our mission on the ground, you will champion our culture and drive our growth trajectory forward. If you are a strategic storyteller with a bias for action and a hunger for building something truly extraordinary, we want you to help us write the next chapter of the Good Culture story.

Requirements

  • Experience with digital marketing tools and social media platforms.
  • Strong copywriting skills and ability to create engaging content.
  • Analytical mindset with familiarity in SEO/SEM best practices.
  • Excellent communication and collaborative team-work skills.
  • Degree in Marketing, Communications, or a related field preferred.
  • Proficiency in Google Analytics and basic design tools like Canva.

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